• Home
  • About
  • Our Services
  • Our Methodology
  • Articles
  • Assess
  • More
    • Home
    • About
    • Our Services
    • Our Methodology
    • Articles
    • Assess
  • Home
  • About
  • Our Services
  • Our Methodology
  • Articles
  • Assess

Two ways to work together. One clear starting point.

  Most founders arrive with a commercial team in place and a feeling that something is not adding up. This is where that stops. 

Get in Touch

Start here

Ready to Get Started?

Ongoing partnership

Commercial Diagnostic


If growth has plateaued and you're not sure exactly why, this is where we start. The Commercial Health Check is a focused diagnostic that examines your go-to-market from the inside — giving you a clear picture of what's working, what isn't, and where to focus first.


Most founders I work with have a commercial team in place, active pipeline, and reasonable revenue — but something feels off. Deals are taking longer. Conversion is inconsistent. The data doesn't quite add up. 


The Health Check is designed to surface exactly what's causing that.


What we look at:

  • Pipeline health and conversion patterns
  • Customer insight and retention signals
  • Team alignment and commercial messaging
  • Where your GTM motion is creating friction


What you get: A prioritised action plan you can implement immediately — not a report that sits in a drawer. You'll know what to fix, in what order, and why.


Who it's for: Founders of B2B tech or services businesses (typically 20–100 people) who've built a commercial team but have lost visibility into what's actually driving — or blocking — growth.


Timeline: Delivered in weeks, not months.


Investment: $7,500

Ongoing partnership

Ready to Get Started?

Ongoing partnership

Fractional CRO (Chief Revenue Officer)


You know what needs fixing. Now you need someone in the business helping you fix it. The Fractional CRO engagement gives you embedded commercial leadership on a retainer basis. I work alongside your team, keeping your commercial strategy sharp, your pipeline healthy, and your revenue motion moving.


This isn't advisory from the outside. I'm in the business with you — in the meetings, in the data, and in the decisions that matter.


What this covers:

  • Ongoing GTM strategy and commercial direction
  • Pipeline and conversion performance reviews
  • Sales and marketing alignment
  • Coaching and accountability for your commercial team
  • Regular founder check-ins to keep visibility high


What changes: Founders in this engagement stop guessing and start leading with confidence. Your team has clearer direction. Your pipeline becomes more predictable. And you get back the commercial visibility you had when you were closer to the ground.


Who it's for: Founders who've validated the direction — often after an audit — and want consistent momentum without hiring a full-time commercial leader.


Commitment: Monthly retainer, minimum 3 months


Investment: $8,000/month

Ready to Get Started?

Ready to Get Started?

Ready to Get Started?

Many founders start with the audit and move straight into an ongoing engagement. Others take the action plan and run with it themselves. Either way, you leave with clarity. Let's build a business that works — for you.

Book a call

Not sure which is right for you?

 Start with the assessment — it takes 5 minutes and will point you in the right direction. 

Take the quiz

Copyright © 2026 The Square M - All Rights Reserved.

Powered by

This website uses cookies.

We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.

Accept